Predictive Analytics in Enterprise Storage: More Than Just Highfalutin Mumbo Jumbo
Enterprise storage startups are pushing the storage industry forward faster and in directions it may never have gone without them. It is because of these startups that flash memory is now the preferred place to store critical enterprise data. Startups also advanced the customer-friendly all-inclusive approach to software licensing, evergreen hardware refreshes, and pay-as-you-grow utility pricing. These startup-inspired changes delight customers, who are rewarding these startups with large follow-on purchases and Net Promoter Scores (NPS) previously unseen in this industry. Yet the greatest contribution startups may make to the enterprise storage industry is applying predictive analytics to storage.